Budget shopping or Excellent marketing?!

newgen
With the start of the new year we all get several emails and messages on thousand different sales that is happening around. 80%, 90%, what?! There are two set of beliefs about online shopping, one is I am sitting here on my couch and buying things that I need.. (Are you really sure, you NEED them!) But anyways do mock people who go out and buy stuff from stores. I ain't complaining but. In this busy world of today, you want everything in a jiffy. (Isn't it like a oxymoron?! you buy things online to get things in a click and you wait 3 days for it to ship?!) One other thing I have noticed with online shopping, be it clothes, electronics, bags, or even groceries (They do that now! Amazon, grofers, big basket! the list goes long). You don't notice how much you spend when you physically don't pay it in cash. Now, don't get me started on how we use debit cards when we shop at the market stores. At least you physically get the bill in your hand and pay for it. You are super aware of the moment. When it comes to shopping online hitting the deal becomes much more important than shopping for the product. This happens when you are in a different state of mind.

App only offers?!

So, I was thinking on why these big online marketers target the app promotion so much rather than the website itself. I then managed to come up with two basic and major purposes of promoting the app much more than the website. One is you are in constant contact with your customer. They do not need your mobile number to send you messages on your phone regarding the offers right. In this tech savvy world of today wherever we go we have WiFi network or even we go to an extent of buying the best data plan out there (Rs. 195 for 21 days! YES.. ) When you have network there is no need of your  number, sending notifications all the way. This has to deal with the timeliness factor of marketing. The other one is flashy deals. I wanted to check for the market trends of particular products and analyse how all these price reductions and offers happen (Yes! That's what you do when you are bored of holidays at home..) So, yeah what I found was that a day or a week before the products prices are altered. For instance, if there is a bag for about 500Rs. the week before you alter it to 1500Rs. and then what comes after is the discount. A flashy 60% discount. I am not saying all the discounts that are offered are fake. It's just how the market works. There are even some genuine products out there, which I personally have bought because of a good deal. 

Marketing interest?

I am and always have been an advocate for the technical developments, but I think we can appreciate it only to a certain extent. It is always better to think twice before buying something be it online or store bought on whether you actually need the product or you are buying it because of the deal (and just because it is a good deal, apparently not everything that glitters is gold.. Right!). I have always been interested in analyzing the market trends and how promotions work being a media and communications student.These were a few thoughts and discussions that I had in my mind!  

~Wishing you a  very happy New Year~
~ Stay awesome ~

The Readyface

thoughts
There might be a lot of time when you just want to look right. Would it sound rude if I say you JUST have to look right into YOU, get to know the real you and that's what matters a lot than anything else. A mere reflection does not have the power to stand for Who you really are. I am not saying that you could look ratchet and go for a general body meeting I am just saying you value more than what you look like. Appearances are deceptive and I have potentially experienced it a lot of times. There are times you can be judgmental subconsciously as you are bombarded with a lot of stereotypes every second you are in the internet or you go out. There is a whole lot of businesses out there that is just waiting to use your insecurity and turn it against you.I first of all ask you why you need to be insecure about anything a little flab, complexion, a mole or the little things that make you YOU! Seriously, social media want's you to be perfect all the time and look just right.


I am not a happy face everyday!

There is a difference between accepting who you really are and embracing it and projecting yourself in a different way to people. It gets difficult to explain this since it is so generic these days that we take everything for granted. There is the difference between making yourself presentable and faking who you truly are and entirely presenting a different image, a different version of yourself. That is what has to stop immediately. It is the society that has to change and not you. I take consious effort to be happy everyday when I wake up, because I am thankful for the day that I am given and feel blessed. Every night before you get all snuggled up in your blanket and go to sleep please think once about how blessed you are to be sheltered, have loving and caring people around you, have proper food, what more do you want in LIFE. There are times I do feel put down by some people who are insecure about themselves and want to feel good by putting you down, but I brush it off thinking is it worth spending my time here in this wonderful and amazing place thinking about them, really I am not even going to spend a tenth of my second for them.


Stepping out is the key

Always be sure to step out of your comfort zone every once in a while so you can experience new things, meet new people and explore a little more. Think about it, you have some controls only when you have a inhibition. The sense of achievement that you receive out of stepping out of your comfort zone gives you strength, makes you the person you really are.

 Isn't it time we take control? 


Stay awesome

Quilling - New Hobby

DIY
After a long time got time to sit down to do a post, what better way to celebrate it than by talking about my new hobby Quilling. Making something look nice is where I spend a lot my time. Colorful and creative are the keywords in my dictionary. Quilling is a artform that requires paper strips that hold back the way you shape it. These strips are available in the market in every color you can imagine. 

These are also available in different shapes. I started making earrings with this quilling method. But now more than just making a jewellery I have been into creating beautiful greeting cards completely hand-made. Designing has always been a go to option for me for recreation and some quality time. Some facts I like about this art is that it allows me expand my horizons as it involves a lot of creative thinking. I started with a couple of basic tools like plier, cutter, strips, glue and hooks. How this art made it all the way is another interesting aspect. It all started during the Renaissance, French and Italian nuns and monks who used quilling method to decorate book covers and religious items. I have also added a few pictures of the jewellery I made along with this post.

Bottom-like: Whatever makes you smile, keep it! 


Reality to Virtualism - why I think it's bad?

problems
I have nothing against technology, in fact I am one among the tech lovers. But I think these days its getting way to much blurring the lines between the real and the virtual world. To analyse what happens when we enter into a virtual world, I started playing the game Yoville and Happy aquarium in Facebook. I wanted to find out why was that so addictive. So, Starting with Yoville first, to explain to people who don't know about it, its like a virtual game that you play through your Facebook account and you get to make so called 'Friends' and what is far more exciting you have different places like beach,restaurant, coffee place, Hair salon's and what not. Don't get way too excited, there are many more things in this . So, Out of curiosity did make an account, but my motive was to find out how it gets addictive in a few days.



First few weeks it was all about making friends, did make some, oh! Just forgot, you even get your own house, I mean you can build houses with lavishing swimming pools, backyard, frontyard, buy and sell things, yard sale, get invited for a house party, have a fashion pagent - like Woah, yes! It's sure addictive, but why? That's when I got the answer Virtual worlds can just gobble up you from the real world. This really makes me think why do people really have to do this? For money? Is it really worth it, is the question that pops up in my mind every time. Once we created this whole new world we call technology, which is now an integral part in every aspect.

Another thing I noticed with my little investigation is that, people were forgetting the fact that they are in a virtual world, talking about real life scenario's, it was like a mirage, which they never noticed. In my knowledge it's high time people move away a little bit from the technology in certain circumstances like these. The worst part you buy coins with your own hard earned money, and it's sad that people do it too with heights of addiction. 

Why I like Rebecca Black?

rebecca black
It's Friday,Friday which was an overnight sensation and one of the highest disliked videos of YouTube which accounts to about 80% of the total ratings in YouTube was sung by Rebecca Black. Receiving a lot of hate comments even after 4 whole years of broadcasting that on YouTube, this teen is still strong. Never discouraged by these, and hitting the instant high pedestal on TV shows she is now one of the most popular american singers, be it love or hate. Of course as of date this song has earned $20,000 dollars as of now, estimated by Forbes and has entered Billboard Hot 100 songs. 


Her next shot was 'My Moment' released on the same year. This song even though it received a lot of hate and a bit of love made things flip over. Her confidence after been dealing with a lot of hate is adorable. For any teen that would have been a severe nightmare when you wake up everyday to hate and you choose to pursue your dreams instead. Parodies and Jokes all over YouTube has never deterred her. Why bother when its all for the good?! 

Youtube has been a path for many of young teens to explore out there talents and also be recognized by it. Many singers have been given a chance to do big live events based on their YouTube careers. Never we can downgrade the efforts of anyone who works hard to bring out what's efficient in them. One of my favorite quotes recently have been to truly believe in the fact that, every expert was once a teenager. 

Best android apps for an organized lifestyle

app


Of the 1000 emails of self promotion by various stuff that we have subscribed to, we are bound to miss some of the important emails and have suffered the consequences.We all would been there someday or the other. Do you have a problem with switching back and forth from your official mail to personal mail or from yahoo to gmail or even had two gmail accounts which you were never able to be logged in at the same time. K-@ mail, this app is an absolute life saver at such situations. 
Design and usability: This app has one of the simple design that you would have imagined with great user experience and usability. It is very easy to switch between different email accounts be it yahoo, gmail or Hotmail which also has a automatic setup facility. The other function that you might like are the colored markers for mails between different accounts which makes it easy to filter official mails, so you don't miss them. The other facility that makes it more usable is the immediate notifications from all your accounts, which at times even a dedicated Gmail app misses. There are facilities to view a combined inbox, which makes things easy at the end of the day to be able to organize and plan for the next day. Its very quick and responsive with search results. Its easy to mark some mails that you receive along the day to be important and read it later, so you never miss them by any chance.

Drawbacks: The only thing is that it takes some time to retrieve some emails. 



You want most of the data you store to be accessible anytime, anywhere. Aspiring to be a Journalist and being designing my hobby, most of the time I am out there having to organize and write down things, upload, and use them anywhere I want to to. Mega is a secure cloud storage service that gives you 50GB for free.

Design and Usability: This app is really handy at many times. You can upload things very easily from your phone and use it later. 




Push bullet is one of the best apps that I have been using for a long time now. Basically the major advantage of this app is that it is lightning fast when it transfers files, pictures, links, bookmarks from your PC to mobile and vice versa. Never miss another phone call or text message again while using your computer! Pushbullet automatically shows you all of your phone's notifications right on your computer. This means you can see who's calling or read text messages even if your phone is on silent or in another room. 

It is a simple notepad app that has more uses than you think it would have. Its very quick and responsive. So, you can add notes easily, add checklists which is a lifesaver at many times. The colornote widget is another thing that really helps because you can place it on screen, especially so that you don't forget. The other useful feature that this app possess is the automatic save feature. When you are in a hurry to note things, you write them down and close it, and now you have not lost it. This makes me happy. You can color coordinate and organize.